Tamara Litovsky is a prominent leader in the creative industry, with more than 25 years of experience driving positive change. Currently, she is CEO of Gyps, an independent creative shop focused on promoting diversity and raising awareness of topics that we would not have been able to talk about before. Throughout her career, Tamara has worked on projects committed to the role of women in different social aspects and the promotion of more real maternity with brands such as Rexona, Dove, Huggies, Pregna Reproductive Medicine, Arredo, among many others. Tamara is not afraid of talking about what she thinks is necessary "Let's talk more about fertility" "If you are an Afro woman, surely you have already heard these questions" "What story does your hair tell?" “Parent’s life , a beautifully caotic one”

She is also an ontological coach, deploying her ability to curate the "perfect" team for each project and adds a sensitivity for language, for bringing difficult conversations to the table and questions that lead to real problems. Deep down there is always an attempt to understand a little more about the person, the consumer, the situation or the problem.